Josef Ohlsson Collentine

”A transparent American/Swede who likes cultural patterns and Social Media. A creative early-adopter who sports,discusses and explores.” More...

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The internet is made of people. People matter.

Found a great manifesto expressing how I feel towards the internet. The internet is made of people. People matter. This includes you. Stop trying to sell everything about yourself to everyone. Don’t just hammer away and repeat and talk at people—talk TO people. It’s organic. Make stuff for the internet that matters to you,even … . . . →Read More:The internet is made of people. People matter.

Sierra Tequila Label Brand Through a Semiotic Perspective

This is part of my studies in Visual Communication that I thought I’d share with you. ———————————- I. Introduction and Method II. Analysis (with help of Panofsky’s three levels of understanding) III. Discussion and Conclusion I. Introduction and Method The visual object I chose for this ‘case study of contemporary visual culture’was a picture of … . . . →Read More:Sierra Tequila Label Brand Through a Semiotic Perspective

Inspiration for Week 4

http://feedproxy.google.com/~r/MenWithPens/~3/qzuVIjnUPf0/hopeful-mimic Great example of cross-subsidy in the “free economy”. Butter brand @lurpakbutter creates interactive bake club web-site http://bit.ly/7VEjBV ————————————————- http://feedproxy.google.com/~r/MenWithPens/~3/qzuVIjnUPf0/hopeful-mimic . . . →Read More:Inspiration for Week 4

Inspiration for Week 3

—Amplifying how cheap and small the cooper is by guerilla marketing. http://netdna.webdesignerdepot.com/uploads/paper_art/5.jpg —It’s not always as it looks. Great use of 3d. —Changing the perspective —Sounds that are not normally noticed —Characters building a brand —What have you been inspired by lately? . . . →Read More:Inspiration for Week 3

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